CV updated.
February 2021 |
Areas of expertise.
- Product Design
- 3D Modelling
- Design Development
- Research
- Sketching
- Renderings
- Design Proposals
- Transportation design
- Illustrating
- Technical Drawings
- Ergonomics in Seating
- HTMLwebsites
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Profile.
Innovative Industrial designer with extensive experience in automotive design, yacht design, and other products.
With own design company since 2006. Customers look under work experience.
- Analytical
- Curious
- Honest
- Conscientious
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Shortcutt menu.
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Personal info.
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Name |
Lars Roug |
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Date of birth |
20th of April 1977, Hoersholm |
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Gender |
Male |
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Nationality |
Danish |
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Languages |
- Danish - Native
- English Proficiency - Fluent
- Understands scandinavian languages, Norwigian and SwedisH
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Address |
Langebjergvej 558
3050 Humlebæk
Denmark |
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Phone |
+45 36 95 45 58 - Not a mobile |
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Education |
Designer, BA (hons). |
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Portfolio download |
PDF format |
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SoMe profiles |
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Work consulting experience..
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2011 - still active |
Company not to be disclosed | Concept designer.
Test project with a European mega yacht company.
- The client would like to see concepts of what a 50-meter private yacht could look like.
- This project remains active from time to time.
- illustrations
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2010 - still active |
Blue Technology | Responsible designer.
Design and 3D modelling • Wingsail shipping conceptt • bluetechnology.dk.
- Development of a completely new type of ship which, via the technologies of wing sails, multi-hull and lightweight materials, paves the way for zero emission maritime transport.
- Since 2010, I have been responsible for illustrations and participated in the development of the design.
- The concept where first time introduced at the SMM in Hamburg (SMM‚ the worlds leading maritime trade fair at Hamburg Messe) in September 2017, garnering plenty of praise, leading to a establishment skilled advisory board.
- In 2018, we obtained support from the Danish Maritime Foundation and have since then implemented a “Proof Of Concept” with very promising results.
- This type of ship can carry large quantities of cargo without the use of fossil fuels and still at a good speed (average 17 knots on a route across the Atlantic).
- The next loop consists of a JIP that runs over 2021 and 2022 and results in us achieving a TRL6 (Technology Readiness Level 6), after which the EU can take “part ownership” for a period and make sure to spread the technology.
- Potentially, these ships could reduce world CO2 emissions by 2-3% before we hit 2050.
- Ilustrations.
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Sep 2017 |
Palle Steen Christensen - Scenographer | 3D designer.
Car styling • Theatre Performance Car • pallesteen.dk.
- Developed and designed a 3D concept of a car on a platform based on the Mercedes AMG roadster for a theatre performance, serving as the centrepiece of the
stage design.
- The concept of the car involved splitting in half during the act.
- The project ended in the first phase due to financial constraints.
- Illustrations
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April 2013 |
SCSE Capital ApS | 3D illustrator.
3D modelling of an office building.
- Design proposals for modification of the building.
- Delivered project ahead of schedule.
- Ilustrations
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2012 |
TEYTAUD Rådgivende Ingeniører A/S | 3D Stylist.
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Maj 2011 |
Ilse Jacobsen • Hornbæk | 3D illustrator.
Ilsejacobsen.com
- Created a detailed 3D rendering of the designer’s corporate brand “the rain boot”.
- Illustrations
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April 2010 |
The Litho bicycle | Designer.
3D design concept.
- The client needed a designer and 3D modeller to build up the concept bike cycle in 3D.
- Illustrations
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April 2007 - May 2009 |
Nordship Yachts ApS | 3D modeling and advisory designer.
Several projects • 3D modelling and concept report • Nordship
Yachts
- 2009 • Nordship 360 DS.
- Conceptualised and created a new 3D model of a luxury yacht with details being repeated from the previous project with Nordship Yachts.
- The Nordship 360 DS along with 3D illustrations had premiered at the Düsseldorf International Boat Show in Germany - January 2010.
- 2007 • Nordship 380 DS (Deck saloon).
- 3D modelling of a 38-footer yacht.
- The 3D work contributed to Nordship Yachts exceeding their sales projections be- fore any yachts were build.
- 2007 Group concept report
- Group report on new interior design concepts for yacht interior design.
- Illustrations
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2008 |
Enemærke & Petersen A/S | Concept designer.
eogp.dk
- Concept design of a little stylished container; its function was to aid communication between construction workers, the residents and neighbors.
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2007 |
www.venturecup.dk - With two students
from Copenhagen Business school.
Approached to design a product based on a concept. |
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2007
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T•Rex Effects I Technical drawing.
Music industry • t-rex-effects.com
- T•Rex approached me for a freelance project.
- Technical drawing of a speaker concept.
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2006
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Møller-Jensen Innovation og Design Aps | Photoshop illustrator.
Concept styling to the medical market • mjid.dk
- Presentation renderings in Photoshop.
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2005 |
Brahe Design | Designer.
Industrial design • brahe-design.dk
- Design of a liquid-bottle pump to SunQuick.
- The design is in production and currently on market in Asia.
- In the project I did work of:
- Design development
- Research on small pumps
- Sketching
- Foam sketch models 1:1 size
- Renderings
- Illustration
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June - September 2004 |
Volkswagen group, South Africa (VWSA) | Design internship.
BET (Body, Electrical & Trim) department • Internship when studying at Coventry University • VW
South Africa
- Assisted with design changes for local market models, this includes colour & trim,
minor body and trim component changes, decals, design concepts for associated
projects. Citi Golf A1 - VWSA’s top selling car in South Africa.
- Showcased various African leather car interior looks in Photoshop for the
international VW market.
- Taught two VWSA designers in photoshop.
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Design competition.
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Okt 13 - jan 14 |
Aquila Racing Cars ApS | Finalist.
- Designed a race car based on a newly developed chassis.
- Reached the finals consisting of the seven best participants out of 27.
- The 7 finalists’ concepts were exhibited at Aquilas stand at the Autosport International Show in Birmingham, January 2014.
- Illustrations
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Go back to the top of the page. |
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Entrepreneurial projects.
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Aug 07 -Aapril 14 |
Danish Car Designers | Creator and webmaster.
Danish Car Designers’ website - a network site for Danish car designers.
- The website was meant to be used by designers, the media and the customers.
- The website was available in English and Danish.
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Oct 06 - |
Roug Design.
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Oct 06 - |
V25, part of Business Kolding.
Joined an entrepreneur office community with designers and engineers.
Was coached in setting up own business. Extending network. Business
Kolding and House
of innovation. |
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Go back to the top of the page. |
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Courses after graduation.
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April - june 2012 |
Erhvervsakademi sydvest / Blachman
Akademi.
College Education - Sales technique. By Tony Blachman, with an
exam. |
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Aug 2010 |
Automotive Design Workshops.
5 days intensive sketching course by automotive designer David
Hilton - Cologne, Germany. |
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Dec 2007 |
InitiativGruppen ApS.
Entrepreneurship Course by Jan Stæhr and Andreas Stahlberg. |
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Go back to the top of the page. |
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Education.
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Sep 01 - June 05 |
Coventry
University. School of Art & Design.
BA(hons) Transport / Product design.
- 2D sketching and formal rendering | Freehand perspective drawing | 3D model-
ling | Ergonomics | Concept drawings | Automotive design | Yacht design | Product design | Engineering Principals | Formal Presentation skills | Work with the industry, LTI (LEVC) group concept | Design Research and analysis | Packaging | Clay model-making.
- Two projects suggested patented.
- Internship at Volkswagen, South Africa, Port Elizabeth.
- Final major project - Replacing a South African icon - A little VW (bakkie) pickup
- Further information please have a look at the website
from Coventry
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Sep 00 - May 01 |
Coventry
University. School of Art & Design.
Edexcel Diploma in Foundation Studies. . |
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Aug 00 - Sep 00 |
Coventry
University. Pre-Sessional English.
Pre-Sessional English.. |
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Aug 99 - Jun 00 |
Krabbesholm Højskole.
Foundation in Architecture and Design.. |
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Sep 98 - June 99 |
Ulrich Hoff tegnekursus.
Introduction to live model drawin). |
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Aug 98 - Aug 99 |
Københavns Medie Produktionsskole.
Graphic design on Mac & Windows.. |
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Aug 97 - June 99 |
VUC, Lyngby, Copenhagen.
Adult higher preparatory School. |
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Sep 96 - June 97 |
Chichester College.
- International English language course.
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Aug 95 - June 96 |
Lyngby Uddannelsescenter.
Business school. |
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Board assignments.
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2016 - 2019 |
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Member of the Board of the Housing Association.
Member of the Board of the Homeowners Association. Membership has
given me experience in board activities. |
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Go back to the top of the page. |
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Computer Competencies.
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Operating system |
Is generally a Mac user, but can work on Windows. |
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Software |
- Alias Studiotools (3d Autocad)
- Keyshot
- Photoshop
- InDesign
- Dreamweaver
- CorelDraw
- Illustrator
- MS Office
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Spare time etc.
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Creative |
Sketching and thinking creative |
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Web design |
Since 1997 I have had my own website. The first years, I used basic
HTML programming.My website can be viewed by all types of computers
and browsers. |
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Activities |
Jogging • Golf • Dancing. |
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As a kid I was sailing and today I am following what happens in the sailing industriy and following the important sail races, |
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Go back to the top of the page. |
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