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Nordship Yachts ApS | 3D modeling and advisory designer |
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Several projects • 3D modelling and concept report • Nordship Yachts • April 2007 - May 2009 | ||
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Collaboration with Nordship YachtsBetween 2007 and 2009, I had the pleasure of working with Nordship Yachts on several major projects involving 3D modelling, concept development, and design solutions. This collaboration was instrumental in developing my skills in 3D visualisation and design, while also contributing to Nordship’s innovation and launch of new models. Through projects like the Nordship 360 DS and 380 DS and a concept report on innovative interior layouts, I helped create visual solutions that facilitated boat sales before they were even built. The results of our collaboration were showcased at international boat shows, and the yachts gained significant recognition, including nominations for awards such as European Yacht of the Year. |
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Nordship 360 DS | June 2009 |
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Second 3D modeling project for Nordship YachtsIn my second 3D project with Nordship, the 360 DS model was unveiled in June 2009 through a press release from Nordship. The boat is 36 feet long and was designed for a family of four. The Nordship 360 DS made its debut at the Düsseldorf International Boat Show, held from January 23rd to 31st, 2010, where my 3D illustrations were showcased alongside the boat. My task was to create the boat in 3D. Although this was a new design, several details were carried over from the previous model I had modeled, which significantly reduced my workload. The deck saloon and superstructure were moved further aft compared to Nordship’s other models, giving the boat a long foredeck and a sleek, dynamic appearance. Since the "Deck Saloon" had been moved so far aft, and the cockpit was designed entirely differently than in other Nordship models, I had a considerable amount of work to remodel the deck and superstructure. Additionally, both the keel and rudder had to be re-modeled due to the new design. During the 3D modeling process, I contributed some ideas to the design process, but my primary focus was on 3D modeling. The Nordship 360 DS was nominated for "European Yacht of the Year 2010/2011" in the "Luxury Cruiser" category. |
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Nordship 360 DS I Official press release photos and media attention |
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Nordship selected two 3D renderings for their press materials, which were featured in a press release and later used by various media outlets in articles about the boat. Some of these articles are still available on select media platforms, as you can see below.
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Nordship 360 DS and 380 DS Showcased at Boot Düsseldorf 2010 |
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In January 2010, I attended the Boot Düsseldorf, the annual boat show in Düsseldorf, where Nordship premiered the Nordship 360 DS. I had contributed to the 3D modeling of this boat for their press and marketing materials. Next to the two boats exhibited by Nordship, there were banners displaying my 3D illustrations, including one for the Nordship 360 DS. It was a proud moment to see my work featured on these banners alongside the boats I helped bring to life in 3D. The other boat displayed, the Nordship 380 DS, was another model I had worked on two years earlier. |
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Own 3D renderings (not used by Nordship) |
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In addition to the two official press images of the Nordship 360, I also created additional 3D renderings for presentation purposes. The images shown here were produced during the project, representing an early stage in the design process. A few years later, I developed more advanced photorealistic renderings using Keyshot, a tool I acquired after the project's completion. By using Keyshot, I was able to create highly realistic images of the Nordship 360 and its surroundings. I used this model as an example to showcase Keyshot's ability to produce detailed and lifelike visualizations. |
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Some of the proposed pictures in 09 |
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This image presents the Nordship 360 DS in full profile, where the long foredeck and modern deck saloon create a dynamic and sleek expression. |
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A detailed look at the cockpit and rig shows how space is optimized for both comfort and sailing performance. |
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The wide and long foredeck is a unique feature of the Nordship 360 DS, offering more space and an impressive appearance. |
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The Nordship 360 DS features a spacious cockpit design, making it easy to enjoy sailing with the whole family. |
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The angled view highlights both the modern cockpit design and the yacht's well-balanced proportions. |
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The new keel and rudder design ensures stable and comfortable sailing, even in demanding conditions. |
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The deck saloon on the Nordship 360 DS is designed with large windows, offering fantastic views and natural light. |
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Seen from a distance, the Nordship 360 DS stands out as an elegant cruiser, ready for adventure. |
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This perspective highlights the combination of innovative design and practical functionality on the Nordship 360 DS. |
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Later developed Keyshot Illustrations |
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This image showcases the Nordship 360 DS in an atmospheric harbor setting. Rendered in KeyShot. |
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A dramatic and contrasting image of the Nordship 360 DS with a dark hull, where details and reflections are beautifully emphasized through KeyShot. |
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The rear perspective provides a detailed view of the cockpit, created using Alias StudioTools and rendered in KeyShot for precision details. |
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A nighttime rendering of the Nordship 360 DS, where lights and shadows create an atmospheric and realistic effect. |
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An artistic image where the Nordship 360 DS rests on a mirror-like water surface with a swan as a natural focal point. |
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A 3D rendering focusing on the interplay of light and boat details, created with KeyShot and post-processed in Photoshop. |
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A realistic rear-view image showcasing the Nordship 360 DS with natural lighting and water reflections. |
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Rendered in KeyShot and post-processed to capture the soft lighting of sunset – a tribute to design and nature. |
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A stunning image where KeyShot's abilities for realistic reflections and light showcase the Nordship 360 DS with precision. |
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This close-up highlights the craftsmanship in the cockpit design, featuring fine details in wood and steel." |
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A detailed view of the Nordship 360 DS. KeyShot rendering highlights the yacht's balanced lines and functional cockpit. |
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This rendering showcases the yacht's teak deck and rig in stunning detail, created in Alias StudioTools and enhanced with KeyShot. |
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A studio-inspired image with perfect lighting that highlights the Nordship 360 DS's design and shadow effects. |
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A creative rendering where the Nordship 360 DS contrasts with the raw, open desert landscape, created using KeyShot. |
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The Nordship 360 DS placed in an abandoned industrial building provides a unique and artistic expression. Rendered in KeyShot. |
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The black hull with beautiful light reflections highlights the luxurious expression of the Nordship 360 DS on the water. |
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A moody image of the Nordship 360 DS in soft evening light, where the water's reflection adds a beautiful dimension. |
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A harmonious image of the Nordship 360 DS on open water, with classic sailboats in the background for added depth. |
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This rendering captures the warm colors of sunset, where the Nordship 360 DS shines as a symbol of luxury. |
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A creative image of the Nordship 360 DS, where the water's reflection and the background create an almost painterly atmosphere. |
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An elegant image of the Nordship 360 DS, where water reflections and background sailboats provide depth and harmony. Rendered in KeyShot and polished in Photoshop. |
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A unique and artistic image where the Nordship 360 DS contrasts with the raw surroundings of an industrial building. Realistic shadows and light are created with KeyShot. |
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Nordship 360 DS | Animation VR |
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Following my projects with Nordship Yachts, I developed the capability to offer Virtual Reality (VR) animations using my Keyshot license. The subsequent VR examples were created as personal experiments and were not part of the services I originally provided to Nordship Yachts. Later, I offered them the option to use the animations if they were interested. Move the mouse over the image and press the left button to interact. More information on animation VR |
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Animation VR - more information on animation VR | ||
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Nordship 380 DS | April 07 |
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In April 2007, I undertook my first 3D project for Nordship Yachts, modeling the Nordship 380 DS, a luxurious 38-foot motor sailer. The 3D renderings were used as promotional and marketing materials before the yacht was even in production. These illustrations helped Nordship Yachts exceed their sales expectations, securing more orders than anticipated before the first boat was built. As part of this project, I also modeled standard sailing equipment and the interior, creating a set of reusable components that would streamline future 3D yacht projects. This has made subsequent 3D modeling for boat designs faster and more efficient. The Nordship 380 DS is a premium motor sailer, with a standard price of approximately 2.4 million Danish kroner.
Another project with Nordship in the same year was a group report on new concept ideas for a boat interior. |
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Nordship 380 DS | 3d renderings |
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Most of the 3D images of the Nordship 380 were created when I originally submitted the project. However, two years later, while working on the 3D model of the Nordship 360, I revisited the Nordship 380 model in AliasStudioTools and produced new renderings. At that time, I decided to work on both models and create updated images of each. As a result, this presentation includes images of the Nordship 380 that were rendered two years after the initial submission. During that time, I had gained more expertise in using AliasStudioTools, which allowed me to achieve noticeably better renderings. In 2024, I further refined the images by reviewing them in Photoshop and enhancing them with AI-generated elements and styling. For instance, in the interior renderings, I added pillows to the corners of sofas and beds, and placed champagne bottles and flower bouquets on the tables, aiming to create a more vibrant and inviting atmosphere. |
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A beautiful 3D rendering of the Nordship 380 DS showcasing the teak deck and modern deck saloon design. Originally modeled in Alias Studio Tools and enhanced in Photoshop. |
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A detailed close-up of the forward teak deck and bow, clearly highlighting the materials and craftsmanship on the Nordship 380 DS. |
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A rear view of the Nordship 380 DS showcasing the cockpit and helm in a modern and functional design." |
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A detailed 3D visualization of the Nordship 380 DS interior focusing on cabin layout, galley, and the spacious saloon. |
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The front perspective highlights the Nordship 380 DS with a contrasting dark deck saloon and beautiful teak details. |
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A stunning side profile of the Nordship 380 DS, where realistic reflections evoke a sense of real sailing life. |
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A realistic image of the Nordship 380 DS galley, where wood finish and modern design create an elegant atmosphere. |
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Top angle of the Nordship 380 DS with realistic water reflections, highlighting the yacht's detailed deck design. |
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A 3D sectional view offering insight into the Nordship 380 DS' complete interior, with spacious solutions and practical layout. |
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Rear perspective of the Nordship 380 DS, showcasing teak steps and the functional cockpit design in high quality. |
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A clear view of the Nordship 380 DS, where the rig and teak deck details present an elegant and realistic expression. |
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The top angle image highlights the open and spacious cockpit with an elegant helm and teak finish, 3d modelled in Alias Studiotools. |
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This image showcases the functional and aesthetically pleasing deck layout of the Nordship 380 DS, with detailed sailing solutions. |
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A complete visualization of the Nordship 380 DS interior layout, where space optimization and functionality meet. |
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Top-down view showcasing the bathroom, galley area, and saloon with fine details created in the 3D modeling process. |
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An inviting interior image with flower decoration and detailed cushions creating a warm and cozy atmosphere in the saloon. |
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A stylish front view of the Nordship 380 DS, where the bow’s precise lines and teak details stand out in the 3D rendering. |
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An angled top view providing a detailed depiction of the cockpit and rig, with realistic shadows and lighting from the 3D rendering. |
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A detailed rear view of the Nordship 380 DS, where the helm station and teak steps provide a modern and functional design. |
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Rear perspective highlighting the Nordship 380 DS with its elegant blue hull and rig, balancing dynamics and classic design. |
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A beautiful 3D rendering of the Nordship 380 DS, where the blue hull and teak deck give the yacht a dynamic and timeless look. |
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The top view highlights the realistic hull and deck saloon with beautiful water reflections that bring the yacht to life. |
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A 3D rendering of the Nordship 380 DS presented in a neutral photo studio setting." |
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Combined Renderings of Nordship DS 380 and 360 |
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After completing my second 3D project with Nordship Yachts on their 360 model in the summer of 2009, I decided to combine the two 3D boat models into one file and create joint renderings. With my Keyshot license, I revisited this combined 3D file and used Keyshot to render the models in various environmental scenes. In 2024, I processed all the images through Photoshop, utilizing AI-generated expansions to enhance the visuals. I added several elements to bring the images to life. For example, in some images, I introduced icebergs, while others feature beaches, swans, or swimmers next to the boats. |
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An elegant side-by-side presentation of the two Nordship models, highlighting both differences and similarities in the cockpit and deck design. |
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The beautiful lines and luxurious teak deck of both models stand out sharply in this detailed front view. |
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A vivid side view where the realistic water reflections give the images a near-photographic quality. |
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The dynamic hulls and elegant deck saloons create a harmonious and functional style in this perspective. |
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The rear view highlights the practical and aesthetic cockpit solutions, ensuring a comfortable and stylish sailing experience. |
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A dramatic image where shadows and reflections create a unique atmosphere. |
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The tranquility of nature with swans and mirror-like water creates a stunning backdrop for the Nordship yachts' impressive design. |
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3D illustration of a tropical beach scene with palm trees and clear water creates an idyllic setting for the Nordship 380 and 360 DS. |
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The clear reflections in the turquoise water highlight the two yachts in an image that radiates peace and balance. |
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Ice-filled water and a starry sky create a dramatic contrast between nature’s harshness and the yachts’ luxurious design. |
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A stunning close-up of the Nordship 380 and 360 DS yachts. The luxurious design highlights the wooden decks, sleek hulls, and spacious deck areas. A prime example of Danish yacht design, blending functionality with elegance. |
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This image captures the Nordship 380 and 360 DS sailboats elegantly floating on calm waters, accompanied by a dolphin. A breathtaking scene that underscores the boats' natural integration into the marine environment and highlights the freedom of sailing. |
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The Nordship 380 and 360 DS yachts are shown on an Arctic expedition among icebergs and a crystal-clear sea surface. This image emphasizes the sailboats' versatility and durability in extreme conditions, celebrating nature's beauty. |
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A dramatic and artistic scene where the Nordship 380 and 360 DS float on dark water under a dramatic sky. |
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With the Nordship 380 and 360 DS, relaxation becomes a natural part of your sailing journey. This image shows the yachts' sleek design on tranquil waters, with someone enjoying a swim nearby. A perfect blend of comfort, luxury, and quality of life at sea. |
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A harmonious scene with the Nordship 380 and 360 DS, where the calm water and the presence of a swan enhance the elegance of the yachts. |
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Nordship 380 and 360 DS with vivid reflections in the blue water, creating a dreamy and inviting scene. |
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A dramatic nighttime setup featuring the Nordship 380 and 360 DS, where reflections of the yachts on the dark water create a captivating effect. |
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A unique bird's-eye view of the Nordship 380 and 360 DS, where the swan in the dark water creates a poetic contrast. |
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Roug design / Lars RougLangebjergvej 558 Landline phone:+45 36 96 45 58 Vat no: 29874492 |
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